The Haier HW110B14979SEUUK I-Pro Series 7 Plus Washing Machine combines exceptional capacity, intelligent technology and outstanding energy efficiency to deliver premium laundry care for busy households. Finished in a stylish graphite design, this 11kg washing machine is ideal for larger families, bulky bedding and heavy weekly loads. Featuring advanced Direct Motion Motor technology, smart connectivity through the hOn App, and an impressive A energy rating, it provides powerful cleaning performance while helping to reduce household running costs.
Extra-Large Capacity for Family-Sized Laundry
With its generous 11kg drum capacity and extra-large 525mm XL drum, the Haier HW110B14979SEUUK is designed to handle large laundry loads with ease. Whether you're washing family clothing, duvets, towels or bulky items, the spacious drum reduces the number of loads required, saving both time and energy.
The large 36cm door opening makes loading and unloading effortless, especially when dealing with larger fabrics and heavier items.
Advanced Direct Motion Motor Technology
At the heart of the Haier HW110B14979SEUUK I-Pro Series 7 Plus Washing Machine is the innovative Direct Motion Motor. Unlike traditional motors that rely on belts and pulleys, this advanced system is attached directly to the drum, reducing friction and mechanical wear.
The result is a quieter washing machine with significantly reduced vibration, lower energy consumption and enhanced durability. It is the perfect solution for open-plan living spaces where noise levels matter.
Outstanding Energy Efficiency
Designed with sustainability in mind, this A-rated washing machine uses intelligent sensors and advanced AI technology to optimise water, energy and detergent usage during every cycle. The smart system continuously monitors load requirements to deliver excellent cleaning performance while minimising waste.
By combining intelligent load detection with the highly efficient Direct Motion Motor, the Haier HW110B14979SEUUK helps reduce household energy bills without compromising on wash quality.
Refresh Steam Technology for Professional Results
Keep clothes looking and feeling their best with Haier's innovative Refresh steam programme. Using a combination of warm airflow and gentle micro-steam technology, this dedicated cycle refreshes fabrics in just 20 minutes.
The Refresh function helps remove unwanted odours, allergens, fine dust and creases, leaving garments feeling fresher, softer and easier to iron. It's ideal for delicate items, lightly worn clothing and garments that need a quick refresh between washes.
Smart Connectivity with the hOn App
The integrated Wi-Fi connectivity allows you to unlock the full potential of your washing machine through the hOn App. Access over 60 specialist wash programmes, personalise settings, monitor energy consumption and receive maintenance reminders directly from your smartphone.
You can remotely control cycles, receive notifications when a wash has finished and access expert laundry advice, helping you achieve professional-quality results at home every time.
Flexible Washing Around Your Schedule
The Haier HW110B14979SEUUK is designed to fit seamlessly into modern lifestyles. The convenient 24-hour delay timer allows you to schedule washing around your day, while the intelligent end-time function calculates the ideal start time to ensure your laundry is ready exactly when you need it.
Haier's clever I-Time feature gives you additional control over wash durations, allowing you to shorten or extend selected programmes to suit your schedule and laundry requirements.
Enhanced Hygiene and Machine Protection
Enjoy greater peace of mind thanks to Haier's advanced hygiene technologies. The automatic Smart Dual Spray system cleans the door seal and drum after every cycle, helping maintain a cleaner washing environment and improving long-term reliability.
The built-in Anti-Bacterial Treatment (ABT®) protects vulnerable areas such as the detergent drawer and door gasket, helping to eliminate up to 99% of bacteria and reduce mould build-up for more hygienic laundry care.
Gentle Care for Delicate Fabrics
The specially designed Pillow Drum features a unique surface pattern that allows fabrics to glide gently during washing. This helps protect delicate garments from excessive wear while maintaining excellent cleaning performance for everyday laundry.
Convenient Everyday Features
Small details make a big difference. The integrated drum light illuminates the interior, making it easier to load and unload clothing while helping prevent forgotten items from being left behind.
Combined with automatic load detection through Auto Weigh technology, the machine intelligently adjusts water levels and cycle durations to provide optimal results for every wash.
Key Features
- 11kg drum capacity ideal for large households and bulky loads
- 1400rpm spin speed for effective water extraction
- Direct Motion Motor for quieter, more efficient performance
- A energy rating for lower running costs
- Refresh steam programme removes odours, allergens and creases
- hOn App connectivity with remote control and smart features
- I-Time function for customised cycle durations
- Smart Dual Spray automatic cleaning system
- ABT® antibacterial protection for enhanced hygiene
- Pillow Drum for gentle fabric care
- Auto Weigh technology optimises water and energy use
- 24-hour delay timer for flexible scheduling
- Interior drum light for improved visibility
- 14 wash programmes to suit a variety of fabrics and laundry needs
- Premium graphite finish
